The SmartBand is made of two components - the wristband and the core. Look and feel Sony SmartBand SWR10 is a rather plain looking, discreet device especially with its default Black colour wrist bands.
Is the SmartBand SWR10 just another fitness band or it offers something more to the users? We try to find out in our SmartBand SWR10 review. The company is positioning it as an essential companion to your smartphone and even bundling it with its flagship phone. Coming back to differentiation, Sony introduced its new SmartBand SWR10 as an accessory to log your life and not just your physical activity. Smartwatches and fitness trackers are the hottest categories, but so far the mainstream brands, including the likes of Samsung and Sony, have not been able to hit it big. As more device makers start exploring the wearables market, it has become critical for each one of them to bring in some differentiation.
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